Team partners with Athletic Knit for Veterans Day contest – tickets available here
Reading, PA – The Reading Royals and Athletic Knit have partnered to create hockey’s first-ever three-dimensional jersey, which the Royals will wear at the team’s Veterans Day Game Sat., Nov. 17 at Santander Arena. The jerseys are presented by Classic Harley Davidson and the Royals will hand out a limited supply of 3-D glasses at the game against Newfoundland leading up to 7:00 p.m. puck drop. Fans can bid on the jerseys by using the LiveSource App. NHL On NBC Sports Covers Jerseys
Athletic Knit and the Royals teamed up to create the first-ever “Ugly Christmas Sweater” jerseys in 2013.
The Royals will also hand out rally towels (first 2,500 fans) at the Nov. 17 game, pres. by UGI Utlities.
“This has been an idea a few years in the making,” said Brian Edwards, sales representative at Athletic Knit. “Once we were able to successfully get the 3-D effect to work the way we wanted, we immediately thought the Reading Royals would be the perfect team to partner with. We have had a great relationship with the team for years, and they have always been open to new and innovative ideas for their jerseys.
“The Royals always get behind their game promotions and we have had a lot of previous success together, notably with the Ugly Christmas sweater design. This started the trend of the Ugly Christmas Sweater hockey jerseys that were seen on many teams throughout multiple leagues. We are excited to work with the Royals on these 3-D jerseys and we can’t wait to see them in action during the game on November 17th.”
“We are thrilled to partner with Athletic Knit and unveil this cutting-edge jersey,” said Royals President and General Manager Shawn Hackman. “We would also like to thank Classic Harley Davidson for partnering with us again for our Veterans Day Game. It is going to be a special evening at Santander Arena.”
Tickets for the Nov. 17 game are available by calling 610-898-7825 or by visiting the royalshockey.com/tickets. Reading hosts Adirondack on Sat., Nov. 10 for the team’s Men’s Cancer Awareness game, presented by the American Cancer Society. The Royals will hand out a team picture to the first 2,500 fans, courtesy of Rieck’s Printing and Purdon Photography.
About the RoyalsThe Royals have been owned by serial entrepreneur Jack Gulati since 2014 and are entering their 18th ECHL season. Proudly affiliated with the NHL’s Philadelphia Flyers and AHL’s Lehigh Valley Phantoms, Reading plays in the Santander Arena, located in downtown Reading, PA at 700 Penn Street. The Royals won the Kelly Cup in 2013, have made the playoffs in nine straight seasons and are four-time division champions.
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